This is episode 83 of the Pam Sowder Podcast, with your host, Pam Sowder! Pam has over 2 decades of field and corporate experience and was voted one of the most influential women in direct selling. She helps match the daily needs of distributors to everyday life challenges.


Pam has such a special guest joining her today! Lauren Cassimatis is someone who has truly evolved in the industry of network marketing through It Works! Global. She is currently an Ambassador Diamond and has been with It Works for about 6 years. One of Lauren’s best qualities is that she is always willing to learn and grow in life and in her business. She’s incredibly open to new ways of learning and reaching others!


In this episode, Lauren shares some of the ways she has continued to grow her business — including trying out the new social media craze that is TikTok! Yep, that’s right! It’s not just for kids! Lauren has only been on the platform for a month and a half and has already gotten some incredible results. Lauren also speaks about what an average day is like for her as she’s working her business, shares some of her tips for getting started, and gives her recommendations on what you can do next to further your own business!


Key Takeaways

[:32] About today’s episode and special guest, Lauren Cassimatis!

[1:06] Lauren introduces herself, shares her background, and speaks about how she first got introduced to It Works! Global.

[1:25] What grades did Lauren teach when she was an elementary school teacher? And did she see herself teaching forever?

[2:34] When Lauren was first approached about network marketing, what went through her mind? Did she ever think this opportunity was too good to be true?

[4:51] How did Lauren transition over to network marketing?

[7:43] How does Lauren talk to people on a day-to-day basis and get her message out there?

[9:47] Does Lauren feel she’s grown more as a person than she would’ve as an educator?

[11:27] How has Lauren’s financial situation changed since entering this industry?

[14:02] What a day like is for Lauren on the job.

[15:58] How does Lauren break free from negative self-limiting beliefs?

[19:09] How Lauren is finding success on the new social media platform, TikTok!

[23:13] Lauren gives her recommendations on how to get started with TikTok.

[24:49] When did Lauren get started with TikTok? And how many videos has she posted so far?

[25:51] Does Lauren give a call to action in her videos?

[27:28] How did Lauren learn how to use TikTok?

[28:33] How does Lauren feel when new people are texting her that are interested in the business through this new platform?

[30:00] Does Lauren find that these newcomers are serious and truly ready to get started in the business?

[31:59] Lauren’s warning for TikTok: you’ve got to have a thick skin!

[32:51] Lauren’s tips on finding success.

[34:02] Lauren shares her thoughts and goals for 2020.

[36:30] Pam thanks Lauren for joining her in this podcast!


Mentioned in this Episode

It Works

Laurens Instagram

Laurens TikTok


Continue on your Adventure

Find more episodes on

Reach out to her at


Reach out on Social Media!

Follow Pam @ItWorksPam on Twitter — Tweet her and use #askpam #pamsowder!